Assessing the influence of packaging design symmetry, curvature, and mark on the perception of brand premiumness

  1. Romeo-Arroyo, E.
  2. Jensen, H.
  3. Hunneman, A.
  4. Velasco, C.
Zeitschrift:
International Journal of Gastronomy and Food Science

ISSN: 1878-4518,  1878-450X

Datum der Publikation: 2023

Ausgabe: 31

Art: Artikel

DOI: 10.1016/J.IJGFS.2022.100656 GOOGLE SCHOLAR lock_openOpen Access editor
Datenquelle: Scopus