Publicacións nas que colabora con Itsaso Gonzalez Ochoantesana (12)

2019

  1. A New Method to Evaluate Good Design for Brand Recognition in the Digital World

    Design Journal, Vol. 22, Núm. sup1, pp. 1957-1971

  2. How can Design Thinking promote entrepreneurship in young people?

    Design Journal, Vol. 22, Núm. sup1, pp. 111-121

2018

  1. Aesthetic interaction consistency: Exploring the foundation for static and dynamic aesthetics

    Proceedings of International Design Conference, DESIGN

  2. La influencia de los entornos interactivos adaptados en la aceptación de interfaces industriales actuales

    Comunicaciones presentadas al XXII Congreso Internacional de Ingeniería de Proyectos: celebrado en Madrid del 11 al 13 de julio de 2018

2017

  1. A Design Thinking approach to introduce entrepreneurship education in European school curricula

    Design Journal, Vol. 20, Núm. sup1, pp. S754-S766

  2. A Framework For Product Design Based On Semantic Attribution Process

    Design Journal, Vol. 20, Núm. sup1, pp. S16-S27

  3. Next generation of tools for industry to evaluate the user emotional perception: the biometric-based multimethod tools

    Design Journal, Vol. 20, Núm. sup1, pp. S2771-S2777

  4. The brand gap: A framework for brand experience analysis

    Emotional Engineering, Vol.5 (Springer International Publishing), pp. 147-168

2016

  1. A framework for innovation opportunity identification based on brand experience

    Proceedings of International Design Conference, DESIGN

  2. Closing the Brand Gap through Innovation and Design

    Procedia CIRP

  3. Diseño de servicios para la servitización: Eexperiencias con empresas manufactureras vascas a través de la colaboración universidad-empresa

    Universia Business Review, Núm. 49, pp. 146-181

2014

  1. Revisión de modelos para la transformación de la marca en productos y servicios en entornos business to business

    Proceedings from the 18th International Congress on Project Management and Engineering: (Alcañiz, July 2014)