A framework for innovation opportunity identification based on brand experience

  1. Gonzalez, I.
  2. Val, E.
  3. Justel, D.
  4. Iriarte, I.
Actas:
Proceedings of International Design Conference, DESIGN

ISSN: 1847-9073

Ano de publicación: 2016

Volume: DS 84

Páxinas: 997-1004

Tipo: Achega congreso

GOOGLE SCHOLAR
Fonte de datos: Scopus