COMPETITIVE INTELLIGENCE AS A KEY TOOL FOR SMES' DIVERSIFICATION PROCESS

  1. Errasti, N.
  2. Zabaleta, N.
  3. Ruiz, M.
Collection de livres:
ICERI2014: 7TH INTERNATIONAL CONFERENCE OF EDUCATION, RESEARCH AND INNOVATION
  1. Chova, LG (coord.)
  2. Martinez, AL (coord.)
  3. Torres, IC (coord.)

ISSN: 2340-1095

ISBN: 978-84-617-2484-0

Année de publication: 2014

Pages: 1062-1068

Congreso: 7th International Conference of Education, Research and Innovation (ICERI)

Type: Communication dans un congrès