Desarrollo de relaciones interempresariales de colaboración: el caso de una empresa de componentes de automoción

Resum

The competitiveness of companies depends to a large extent on the ability to respond to the needs of their customers. These needs are increasingly demanding and complex to resolve, translating to the rest of the agents in the value chain. Therefore, companies need to obtain knowledge that exceeds the limits of the company. This requires new ways of dealing with suppliers based on collaborative relationships, in order to provide greater value to the customer and obtain better performance in product development. This study qualitatively analyses, through the case study methodology the collaborative relationships between clients and suppliers in a company of automotive components. The main objective is to understand the development process of the creation of collaborative relationships between the company and its suppliers among the product development process. As a result, on the one hand, the predisposition on the part of the company towards associative models of relations with suppliers is confirmed and the lack of systematized processes that support them is observed. On the other hand, the most important areas for the company in relation to collaboration processes are identified.